How much
time should you spend talking and communicating to your people? At a CIPD event
I attended the HR director of John Lewis said they spend 60% of their time
doing exactly this.
Seems
rather a lot – well here’s why you need to keep your people in the loop (a true
anecdote from my co-camapaigner)
He
recounts, how he was waiting to checkin at Alicante Airport at 5.30 in the
morning within a large queue. No one
likes queuing at the best of times but at stupid o’clock tempers can become
frayed and patience is severely tested.
“ Probably
with my frustration mounting I heard a passenger in front of me (whose Uncle
works at my home airport - Cardiff) regaling to several passengers that landing fees were
so expensive at my Cardiff and that the Spanish Airline Vueling would be
pulling out. Needless to say I corrected her on several issues.”
My co-campaigner continued “ However it does rather beg the question how often are staff (at Cardif Airport) briefed on improvements being made, the new routes coming
on-stream and the negative impact of old myths like landing fees are still
perpetuated”
Employees
should be your biggest supporters and ambassadors for your brand and business.
Communication is a key driver of employee engagement and successful change.
We passed on our observations and question regarding staff briefings to the the Airport and look forward to a more informed and positive tone from all employees going forward.
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